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In this day and age that is characterized by a sophisticated digital environment, the experience after a consumer has made a purchase is almost as important as the shopping experience.
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In this day and age that is characterized by a sophisticated digital environment, the experience after a consumer has made a purchase is almost as important as the shopping experience. Brands that perform well in this space not only keep their customers, they convert them into loyal brand ambassadors. One of the useful ways of improving the experience of customers after they have made a purchase is through automated emails and calls. This way, even after making one purchase, customers of Cloudshope remain important and appreciated.
Cloud-based systems offered by Cloudshope can enhance your post-purchase experience with automation and communication so that messages can be delivered to customers efficiently and without any human intervention. This lessens the burden on your team and helps preserve the message uniformity.
There’s still room for personalization with automation by the services offered by Cloudsope. You can group your audience by their buying patterns and their likes and dislikes, and craft specific messages aimed at them.
It is possible to arrange for automated emails and phone calls to be sent right after a purchase has been made or at determined levels of time. This is to ensure that customers get the pertinent information they require, especially shipping tips and care instructions, at the right time.
The instant a transaction is completed, a purchase confirmation mail must be sent. This email must contain information regarding the order, shipping details and estimated times of arrival. It helps to calm the patrons who made the purchase by letting them know that the purchase was made successfully and opens the doors for more interaction which helps in implementing automated emails to enhance the post-purchase experience.
An uncomplicated expression of gratitude can take one a long way. The use of an auto generated email to say thank you, not only helps to appreciate the customer, but also begs the customer to interact more with the brand. It helps in implementing Automated Emails to enhance the post-purchase experience.
Once the service is delivered, follow up the customer with an email to ascertain how the customer is doing. This may be in the form of requesting for feedback, conducting a survey or even product or service suggestions pertinent to their previous purchases helps in implementing automated emails to enhance the post-purchase experience.
Prompting clients to provide feedback and suggestions will increase the effectiveness of products and services in addition to enhancing customer loyalty. This can be done, for instance, through sending an automatic email a couple of days following the delivery of their order, as followed up with a picture specifically requesting the feedback.
Instead of sending an e-mail, make an automated call, since it seems more personal to the customers, especially when there’s a voice on the other side. Use these calls to appreciate the customers for the purchases, offer more, or clarify any questions. with well-defined agent layering so that agents do not face other agents' Chat / leads assigned.
Perhaps a use of automated calls might be in order to collect customer feedback. This is essential in measuring their satisfaction levels and in recognizing their weaknesses.
In the event of any possible order-related concerns, an automated phone call can take care of these issues in advance. This kind of transparency encourages trust and proves the company’s dedication towards providing customer service.
Re-engagement can also be achieved through automated calls. For instance, if a particular customer has ever made a purchase after a long while, a polite notification regarding newly launched products or special promotions may help rekindle their interest.
When it comes to e-commerce, improving the experience after the purchase is considered a priority to increase customer retention. For example, Cloudshope can illustrate how automated emails and calls can create satisfaction and relationships leading towards long-term success and also automated emails to enhance the post-purchase experience.
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We take away some of the biggest pain points of traditional systems like EPABX.
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